Brand

Joop JOOP! Lookbook Spring/Summer 2026 2025
Associated creatives
Tags
Description
A male model stands against a plain white studio wall, casting a sharp directional shadow to his right. He wears a crewneck long-sleeve knit shirt featuring horizontal olive green and cream stripes, paired with beige pleated casual shorts cinched with a matching fabric belt. In his lowered left hand, he holds a draped light grey jacket or overshirt. The composition is vertically framed with high-contrast hard lighting accentuating the textures of the knitwear and tailoring.
Style
Vertical, Commercial, Clean
Techniques
Hard Light
Industries
Menswear
Color
Beige (50%)
Off-White (30%)
Olive (20%)
Background
White Seamless, Residential Building
Context
Lookbook
