Jonas Lindstroem, Director, London

Description

This striking cinematic image directed by Jonas Lindstroem in London captures a wide-angle perspective of two individuals seated precariously amongst the massive red metal lettering of an iconic Coca Cola sign. The composition is shot from a low angle, emphasizing the colossal scale of the branding structure against a pale sky. The warm, slightly desaturated colour grading and fine grain impart a nostalgic analog quality. Structural steel framework supports the prominent red script, creating dynamic diagonal lines across the frame.

Style

Horizontal, Cinematic, Desaturated, Nostalgic

Techniques

Analogue / film

Industries

Beverages

Color

Background

Clear Sky

Context

Brand Film / Corporate Video