Fear of God 'Loungewear' 2023 Ad Campaign 2023

Description

Model Joan Smalls poses seated barefoot on a dark wooden chair for the Fear of God Loungewear 2023 advertising campaign. She is dressed in an oversized black coat draped over her shoulders, revealing white loungewear briefs with an elasticated waistband. Shot by photographer Luis Alberto Rodriguez with creative direction by Jerry Lorenzo and styling by Carlos Nazario, the composition uses soft studio lighting and a muted, neutral grey-taupe backdrop. Smalls faces the camera directly with a poised, calm expression, framed centrally in a full-length portrait orientation.

Style

Vertical, Commercial, Desaturated, Minimalist

Techniques

Soft Light

Industries

Designer Fashion

Color

Background

Grey Seamless

Context

Advertising Campaign