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Two models in retro striped swimwear holding an oversized cream Jo Malone gift box on a rocky coastline by the ocean.

Jo Malone Sea Salt & Bergamot 2026

Associated creatives

Tags

Description

A commercial campaign photograph for Jo Malone's Sea Salt & Bergamot project, captured by photographer Toby Coulson. Two models stand along a rocky coastline by the ocean, holding an oversized cream Jo Malone London gift box tied with a black grosgrain ribbon. The female model wears a horizontal black-and-white striped one-piece swimsuit paired with a vintage-style swim cap, while the male model wears a matching vertically striped sleeveless romper. Set design is credited to Rory Mullen, with hair styling by Liz Taw and makeup by Marie Bruce under bright natural daylight.

Style

Vertical, Commercial, playful, Retro, Nostalgic

Techniques

Natural light

Industries

Fragrance

Color

Cream (50%)
Jet Black (30%)
Off-White (20%)

Background

Rocky Coast

Context

Advertising Campaign