BrandJo Malone
ProjectSea Salt & Bergamot

Jo Malone Sea Salt & Bergamot 2026
Associated creatives
Tags
Description
A commercial campaign photograph for Jo Malone's Sea Salt & Bergamot project, captured by photographer Toby Coulson. Two models stand along a rocky coastline by the ocean, holding an oversized cream Jo Malone London gift box tied with a black grosgrain ribbon. The female model wears a horizontal black-and-white striped one-piece swimsuit paired with a vintage-style swim cap, while the male model wears a matching vertically striped sleeveless romper. Set design is credited to Rory Mullen, with hair styling by Liz Taw and makeup by Marie Bruce under bright natural daylight.
Style
Vertical, Commercial, playful, Retro, Nostalgic
Techniques
Natural light
Industries
Fragrance
Color
Cream (50%)
Jet Black (30%)
Off-White (20%)
Background
Rocky Coast
Context
Advertising Campaign
