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  • ·Jim Beam Look Inside campaign featuring Mila Kunis

The Works, Music / Sound,

Associated creatives

Tags

Description

Mila Kunis walks through the dim interior of a Jim Beam rackhouse filled with rows of wooden bourbon barrels in this cinematic advertising campaign video. The commercial, titled Look Inside and produced by SuperPrime Films with agency support from The Works and post-production by Fin Design + Effects, showcases the whiskey aging process. Kunis touches the wooden side of a barrel as amber liquid splashes outward in dramatic visual effects. The low-key lighting and moody atmosphere emphasize the rich texture of the wooden barrels and the rustic interior setting.

Style

Horizontal, Cinematic, Moody, Gritty

Techniques

VFX / visual effects

Industries

Alcoholic Beverages

Color

Jet Black (50%)
Chocolate (50%)

Background

Warehouse

Context

TVC / TV Commercial