Jil Sander Spring / Summer 2025 Women’s and Men’s Collection 2024
Associated creatives
Victor BrunPhotographer
Lucie and Luke MeierCreative Director
Poppy KainFashion Editor/Stylist
Eugene SouleimanHair Stylist
Julia LangeCasting Director
Mathilde CurelCasting Director
Rokas KavaliauskasModel
Loli BahiaModel
Aivita MūzeModel
Karolina SpakowskiModel
Malick BodianModel
Mariacarla BosconoModel
Modu FallModel
Neo GregoriModel
Vasko LuyckxModel
Xu MeenModel
Tags
Description
This striking campaign image for the Jil Sander Spring / Summer 2025 collection features a rear view of a model photographed by Victor Brun under the creative direction of Lucie and Luke Meier. The subject wears a structured red top with geometric shoulders, complemented by rectangular metallic earrings. The high-contrast lighting creates a dramatic silhouette against a smooth pale teal background. Styled by Poppy Kain with hair by Eugene Souleiman, the composition emphasizes clean lines and bold color blocking.
Style
Editorial, Vertical, Warm, Clean
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Scarlet (80%)
Gold (20%)
Background
White Seamless
Context
Advertising Campaign