Logo
  • Home
  • ·Media
  • ·Jessica Alba stars in LUNA Bar Easy to Love campaign
Brand
LUNA Bar
ProjectThe LUNA Brand Debuts New “Easy to Love” Campaign Starring Jessica Alba as Brand Fan Turned Ambassador

DAVID Miami, Agency / Creative,

Associated creatives

DAVID Miami
DAVID MiamiAgency / Creative

Tags

jessica albajessica alba holding snack barwoman holding snack barwomanluna bar packagingsnack bar packagingluna bar

Description

Jessica Alba appears as a brand ambassador in the LUNA Bar Easy to Love campaign created by agency DAVID Miami. She stands against a stylized sunset sky background, wearing a dark blue sleeveless top and holding a Lemonzest LUNA Bar. The video transitions to a bright yellow product shot featuring the boxed snack bar alongside sliced lemons and whole oats. The lighting is soft and warm, highlighting the product packaging and the campaign aesthetic.

Style

Vertical, Commercial, Warm

Industries

CPG / Packaged Food

Color

Navy (50%)

Background

Sunset Sky

Context

Advertising Campaign, TVC / TV Commercial