Jaded London "Ember" F/W 25 Campaign 2025

Description

Captured for the Jaded London "Ember" F/W 25 campaign photographed by James Bee with art direction by Aïcha Sommer, model Lexie Tapper stands prominently in a plunging deep plum halter dress featuring a textured feathered skirt and metallic wrist cuff. She holds a small black clutch bag while positioned before a rich red velvet sofa. Several men dressed in black suits and white collared shirts are situated around the space, which is framed by distressed textured walls, wooden floorboards, and a patterned rug. The low-key, dramatic lighting produces deep shadows and highlights the rich crimson and jewel-toned palette of the scene.

Style

Horizontal, Commercial, Moody

Techniques

Low-key / chiaroscuro

Industries

High Street Fashion

Color

Background

Set-dressed

Context

Advertising Campaign