Brand
ProjectAmethyst F/W 25 campaign

Jaded London Amethyst F/W 25 campaign 2025
Associated creatives
Tags
Description
This fashion campaign image for Jaded London features a model styled with bright yellow hair wearing a voluminous yellow fur jacket and black leather pants. The subject stands centrally against a gradient studio background while holding onto two large pink stuffed teddy bears. The composition is captured in a vertical studio setting with polished lighting highlighting the textures of the fur and leather garments. The project brings together creative direction by Aïcha Sommer and photography by Dion Bal.
Style
Editorial, Vertical, Clean
Industries
Luxury Fashion Houses
Color
Golden Yellow (50%)
Blush (30%)
Jet Black (20%)
Background
Grey Seamless
Context
Advertising Campaign
