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ProjectScents

Jack Birtles, Videographer, Sydney

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Description

This video project titled Scents for Mecca, created by Justin Woo with production by Carmen Cicchinelli and cinematography by Jack Birtles, features a dynamic sequence of fashion and fragrance imagery. A man is captured wearing a striped knit vest and later a beige coat over white trousers against a bright coastal backdrop. The visual narrative transitions between close-ups of the subject applying fragrance, striking architectural angles, and dynamic motion sequences near crashing ocean waves. The color palette blends warm earthy tones with crisp whites and deep greens, complemented by natural outdoor lighting.