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Branditsu
ProjectBrand Identity
A hand sprinkling seeds over a bowl of tofu and vegetable salad, next to a blurry restaurant interior with branding text reading SO HOT SO ITSU.

OMSE, Graphic Design,

Associated creatives

OMSE
OMSEGraphic Design

Tags

Description

This split-composition photograph highlights Itsu brand identity through food styling and interior atmosphere. On the left, a hand with bright red nail polish and a ring sprinkles seeds onto a vibrant salad bowl containing tofu cubes, leafy greens, and bean sprouts, set against a dark green background. The right side shows a blurred view of a modern restaurant interior with hanging bamboo-style light fixtures and patrons. Bold, white sans-serif typography overlays the center of the image, reading SO HOT SO ITSU. The composition creates a balanced contrast between the detailed, brightly lit food focus and the soft, ambient restaurant setting.

Style

Commercial, Cinematic

Techniques

Live-action Technique, Soft Light

Industries

Restaurants