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BrandBalenciaga
Project'It’s Different' Ad Campaign
Balenciaga shopping bag with vivid berry print and red handles, presented on a clean white background, showcasing a modern aesthetic.

Balenciaga 'It’s Different' Ad Campaign 2024

Associated creatives

Demna
DemnaBalenciaga Creative Director

Tags

shopping bagberries printred handlesBalenciaga logo

Description

A white Balenciaga shopping bag with a realistic print of various berries is displayed against a solid white backdrop. The bag is designed to resemble a grocery store tote, featuring a vivid array of raspberries, blueberries, and blackberries. Red handles add a contrasting pop of color. The Balenciaga logo is prominently displayed on the side. Below the bag, the phrase 'Food for thought.' is written in a classic serif font.