Brand Identity 2022

Description

Three white bound books rest on a bed of loose grey gravel and small stones. The covers feature a subtle marble texture with blue printed typography spelling out words diagonally across the surface. The overhead shot is lit with directional lighting, casting soft shadows across the gravel bed and book edges. The arrangement presents printed collateral materials created for the International Paralympic Committee brand identity project by Pentagram, Yarron Felder, Alphamark, Ancla, and Tom Schwaiger.

Style

Horizontal, Commercial, Clean

Color

Background

Stone Texture

Context

Advertising Campaign, Editorial