Institut d'Estudis Catalans Brand Identity 2020

Description

This image showcases a brand identity project for Institut d'Estudis Catalans designed by LEÓN ROMERO. The visuals feature a bright green fabric tote bag prominently displayed in an interior workspace setting. The bag is shown from multiple angles, hanging on a wire shelving unit in one frame and resting on a wooden floor next to electrical wiring in another. Bold black typographic text and graphic elements are printed across the surface of the tote bag. The setting includes light wooden flooring, white walls, and industrial shelving elements under natural lighting.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Typography, Natural light

Color

Background

Office

Context

Advertising Campaign