Alma, Agency / Creative,

Description

This commercial video for IKEA features a middle-aged man styled as a football coach participating in a press conference setting. He wears a blue zip-up jacket over a yellow shirt and has a small nametag reading 'Coach' pinned to his chest. The backdrop is a white wall featuring multiple repeating IKEA logo graphics, while professional microphones sit in the foreground. During the sequence, a graphic featuring an IKEA Tonstad extendable table with pricing appears above the speaker as he talks about football and furniture. The lighting is bright and clean, characteristic of corporate advertising video production.

Style

Vertical, Commercial, Clean

Techniques

VFX / visual effects

Industries

Big Box Retail

Color

Background

White Seamless

Context

TVC / TV Commercial