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Brand
IKEA Canada
ProjectMaking Space

IKEA Canada Making Space 2025

Associated creatives

Rethink
RethinkAgency / Creative

Tags

commercial videomaking space campaignikea canadabehind the scenes videointerior photography

Description

This behind-the-scenes video for the IKEA Canada Making Space campaign highlights commercial interior and product photographers at work on set. The footage features various kitchen sets, setup scenes, and interviews highlighting diversity and representation in commercial photography. Produced in collaboration with agency Rethink, the video captures the careful art direction and professional lighting used to photograph modern home interiors.