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Brandiessi
ProjectBrand Identity
Person holding a canvas tote bag featuring repeated red iessi brand typography against a plain interior background

iessi Brand Identity 2024

Associated creatives

AD-REM
AD-REMGraphic Design
Maiarelli Studio
Maiarelli StudioGraphic Design
Alecio Ferrari
Alecio FerrariPhotography
Michele Foti
Michele FotiMotion
taw vision
taw visionWeb Development
Leila Cicic
Leila CicicWeb Design
Common Courtesy StudioAlessandra Maiarelli
Common Courtesy StudioAlessandra MaiarelliTranslation
Laura Doardo
Laura DoardoSet Design

Tags

canvas tote bagtote bagred typographyiessi brandingperson holding tote bagbrand identityproduct bottleswooden shelvingstationerybusiness card

Description

Brand identity project for iessi showcasing custom collateral and packaging elements. The composition features a person holding an off-white canvas tote bag printed with bold red typography across the front, alongside product bottles on wooden shelving and branded stationery items. The photography uses natural lighting with a warm analog film grain quality. The project includes graphic design and art direction contributions by Alecio Ferrari, Laura Doardo, and Maiarelli Studio.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Analogue / film

Industries

Beverages

Color

Off-White (50%)
Jet Black (30%)
Scarlet (20%)

Background

Solid Colour

Context

Advertising Campaign