Brand
ProjectI'd rather sleep

Modern Weekly China I'd rather sleep 2025
Associated creatives
Tags
Description
This fashion editorial image for Modern Weekly China titled I'd rather sleep was captured by photographer and creative director Jumbo Tsui. Model Lindsey Wixson stands centrally on a long wooden pier extending over dark water at night. She wears a cream-colored dress paired with white knee-high socks, illuminated by a direct on-camera flash that creates a stark, cinematic lighting effect against the pitch-black night sky and water. Yellow subtitle text reading "Sip, relax, and let the warmth in!" appears near the bottom of the frame.
Style
Editorial, Horizontal, Moody, Monochrome
Techniques
Flash
Industries
Luxury Fashion Houses
Color
Cream (60%)
Pure White (40%)
Background
Bridge
Context
Editorial
