Logo
  • Home
  • ·Media
  • ·Hugo Boss Be the Next Campaign by Mikael Jansson
Brand
Hugo Boss
ProjectBe the Next
Model Sacha Quenby holds a large beige suede tote bag, wearing an ivory sleeveless top against a lit neutral wall.

Hugo Boss Be the Next 2026

Associated creatives

Mikael Jansson
Mikael JanssonPhotographer
Sacha Quenby
Sacha QuenbyModel
Meghann Fahy
Meghann FahyTalent

Tags

sacha quenbymodel sacha quenbywoman holding suede tote bagwoman holding tote bagwoman holding bagbeige suede tote bagbeige tote bagsuede tote baglarge tote bagcream sleeveless vestcream sleeveless coatcream vest

Description

Fashion campaign photograph from Hugo Boss's 'Be the Next' series, shot by Mikael Jansson. Model Sacha Quenby poses while holding a large structured beige suede tote bag across her torso. She wears an off-white sleeveless tailored vest and matching trousers against a pale studio wall illuminated by directional hard light and dynamic geometric shadows.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Hard Light

Industries

Designer Fashion

Color

Cream (50%)
Beige (50%)

Background

White Seamless

Context

Advertising Campaign