BrandHugo Boss
ProjectBe the Next

Hugo Boss Be the Next 2026
Associated creatives
Tags
Description
Model Sacha Quenby poses in a minimalist studio setting for the Hugo Boss 'Be the Next' advertising campaign, photographed by Mikael Jansson. She wears an off-white sleeveless wrap vest paired with matching tailored trousers, holding a structured beige suede tote bag across her torso. Sharp, directional light casts high-contrast diagonal shadows against a neutral off-white backdrop.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Hard Light
Industries
Luxury Fashion Houses
Color
Cream (50%)
Beige (30%)
Background
White Seamless
Context
Advertising Campaign
