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  • ·HUGO Blue Winter 26 Black Puffer Jacket Campaign
BrandHUGO
ProjectBLUE WINTER 26
Fashion model in a black glossy puffer jacket and tinted sunglasses against a studio backdrop.

Kenny Campbell,

Associated creatives

William Arcand
William ArcandPhotographer
Jody Cuberli
Jody CuberliMakeup Artist
Kenny Campbell
Kenny CampbellMakeup Artist
Julie Sinios
Julie SiniosCasting Director
Daniela Echeverri
Daniela EcheverriProducer

Tags

black puffer jacketpuffer jacketglossy down jacketblack down jackettinted sunglassesoversized sunglassessunglasses

Description

A fashion campaign image for HUGO's BLUE WINTER 26 collection, photographed by William Arcand. The three-quarter profile shot captures a model styled in a voluminous black hooded puffer jacket, layered over a monochrome plaid button-down and light wash denim jeans. Tinted oversized sunglasses and an embossed HUGO wrist detail complement the cool, diffused studio lighting and minimal neutral backdrop.

Style

Vertical, Commercial, Cool, Clean

Techniques

Soft Light

Industries

Designer Fashion

Color

Jet Black (70%)
Denim (20%)

Background

Grey Seamless

Context

Advertising Campaign