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Huel Cyclist 2025

About

This black and white commercial video for Huel features a split screen layout. The left side presents a close-up product shot of a Huel Black Edition Chocolate bottle against a white background with bold typography. The right side displays dynamic footage of a cyclist riding a bicycle along an urban street, captured in motion with high contrast lighting. ARK Agency produced this project, integrating clean branding and product presentation alongside active lifestyle imagery.

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Advertising Campaign