BrandLincoln
ProjectWaze World
Hudson Rouge, Agency / Creative,
Associated creatives
Tags
Description
A white Lincoln SUV drives through city streets under an elevated bridge and between buildings. The vehicle has Waze navigation integration, indicated by digital map on a dashboard interface. A woman is seen as a passenger. The car also drives down city streets that are populated with cartoon-like cars in red, yellow, and blue. The sky is seen through a sunroof. The streets and sidewalks are grey. The buildings are light and dark grey. The vehicle’s GPS system is updated to reflect the changes of the streets.