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BrandHOWL
ProjectBrand Identity
Two printed booklets for HOWL featuring a solid yellow back cover and a white cover with typography and a black and white photo.

HOWL Brand Identity 2019

Associated creatives

Actual Source
Actual SourceGraphic Design

Tags

howl booklet designhowl supplypublication designbrand identityyellow bookletwhite booklet covergraphic design

Description

This project showcases the brand identity and publication design for HOWL by Visie Admin. The layout features two booklet designs presented against a dark ground. The left item is a solid bright yellow back cover featuring clean black serif typography reading HOWL SUPPLY and Dot Com. The right item is a white booklet cover featuring bold sans-serif typography, editorial text including Stronger Than The Alternative Methods Team Established 2012, and a framed black and white photograph with yellow text overlays reading Fall 18 and Winter 19.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Color

Golden Yellow (50%)
Pure White (50%)

Background

Black Seamless

Context

Advertising Campaign, Editorial