Brand
ProjectHousehold Essentials

Grazia Australia Household Essentials 2024
Associated creatives
Tags
Description
This macro editorial image captures a metal spatula slicing directly through a thick, glossy black gel smear on a clean white surface. A small, perfectly rounded droplet of the dark substance sits just beneath the main smear. The composition employs sharp macro focus to highlight the viscous texture and reflective surface highlights of the gel alongside the weathered metal of the tool. Created for the Household Essentials project by Grazia Australia, with photography by Vladimir Marti and creative direction by Marne Schwartz.
Style
Editorial, Vertical, Clean
Techniques
Macro, Natural light
Industries
Cosmetics
Color
Jet Black (30%)
Background
White Seamless
Context
Editorial