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  • Holiday 2023 Ad Campaign 2023 - image 657229
BrandGucci
ProjectHoliday 2023 Ad Campaign
Person from behind wearing a black jacket and a Gucci backpack in blue and white with blue straps and accents, indoor setting.

Gucci Holiday 2023 Ad Campaign 2023

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo Zanola
Anthony Seklaoui
Anthony SeklaouiPhotographer
Marcell Rev 
Marcell Rev Director
Alastair McKimm
Alastair McKimmStylist
Benjamin Muller
Benjamin MullerHair
Sam Visser
Sam VisserMakeup
“I Feel Love” written by Pete Bellotte
“I Feel Love” written by Pete Bellotte
Giorgio Moroder
Giorgio Moroder
and Donna Summer
and Donna Summer
performed by Sam Smith
performed by Sam Smith

Tags

backpackjacketperson

Description

A person is photographed from the rear wearing a black leather jacket with a subtle pattern and sporting a blue and white Gucci backpack. The backpack features blue straps, buckles, and accents. The background reveals an indoor setting with a lamp and wall. The lighting is soft and slightly diffused. The patterns and textures of the jacket and backpack are visible. The backpack's repeating logo is prominent. The color palette is dominated by blues, whites, and blacks.