Hoka Global Running Day 2025

Description

This dynamic campaign video for Hoka created for Global Running Day captures runners navigating a sunlit urban street environment with a wide fisheye lens perspective. The video opens with a runner tying their athletic footwear on a concrete bench before joining a group moving together through city architecture. Post-production and visual effects by OkayStudio London enhance the energetic pace and sweeping wide shots of the group in motion. The natural daylight accentuates the athletic apparel and shoes while casting bright highlights across the street surfaces.