H&M HM WOMAN OYSTER 2024

Description

This fashion campaign portrait for H&M Woman Oyster features model Vika Evseeva captured from behind with her head turned toward the camera. She wears a delicate strap top covered in shimmering sequins. The lighting is soft and even, highlighting the texture of the fabric and the clean minimalist composition. The image is set against a solid pale green background. Photography by Alejandro Sonoro, with hair styling by Andrea Martinelli.

Style

Editorial, Vertical, Clean

Techniques

Natural light, Soft Light

Industries

High Street Fashion

Color

Background

Coloured Seamless

Context

Advertising Campaign