Brand
ProjectTailoring AW24

Maya Skelton, Photographer,
Associated creatives
Tags
Description
A striking fashion portrait for H&M's Tailoring AW24 campaign, photographed by Maya Skelton. The image features a woman with long dark hair, wearing a black turtleneck and a dark coat, holding a large textured black bag close to her chest. She gazes directly toward the camera with a neutral expression. The composition is set against a minimalist light grey seamless background, utilizing soft directional lighting that highlights the textures of her garments and accessories.
Style
Editorial, Vertical, Desaturated, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Jet Black (80%)
Off-White (20%)
Background
Grey Seamless
Context
Advertising Campaign