Rita Ornellas, Casting Director,

Description

This studio portrait features model Maty Fall photographed by Carlos Garcia for the H&M Summer 2024 Lookbook Drop 3 project, with casting directed by Rita Ornellas and design by Eliana Masgalos. The subject wears oversized dark shield sunglasses and a black button-up top, with styled braided hair blowing dynamically across a stark white backdrop. The clean high-contrast monochrome aesthetic highlights sharp facial structure and minimalist styling. The high-key lighting creates crisp separation between the subject and the neutral background.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

High-key

Industries

High Street Fashion

Color

Background

White Seamless

Context

Lookbook