Brand
ProjectStudio Destination

Hedvig Jenning,
Associated creatives
Tags
Description
Fashion campaign image for the project Studio Destination by H&M, photographed by Hedvig Jenning. Model Arnelle Slot stands in shallow ocean water with waves gently lapping around her ankles. She wears a white scoop-neck bikini top paired with loose, wide-leg blue denim jeans and beaded bracelets on her left wrist. The background features a rocky coastline under a soft sunset sky. The lighting is natural and directional, highlighting the textures of the denim and the ocean spray.
Style
Editorial, Vertical, Warm, Golden Hour
Techniques
Natural light
Industries
High Street Fashion
Color
Pure White (30%)
Denim (70%)
Background
Ocean
Context
Advertising Campaign