ProjectH&M x Rokh 2024

Marie Deteneuille, Photographer, Paris
Associated creatives
Tags
Description
Model Sora Choi poses in a deconstructed beige cropped trench jacket layered over a matching bralette top and a high-waisted slit skirt. Long black grommet belts hang vertically from the waistband, adding graphic contrast to the tailored silhouette. The backdrop features a weathered, peeling wall with visible texture and paint patina. Diffused soft studio lighting illuminates the tailored outerwear ensemble, captured by photographer Marie Deteneuille for the H&M x Rokh collaboration.
Style
Editorial, Vertical, Tactile
Techniques
Soft Light
Industries
Designer Fashion
Color
Beige (70%)
Jet Black (20%)
Background
Textured Backdrop
Context
Advertising Campaign






