
H&M H&M&RIO 2026
Associated creatives
Tags
Description
Studio portrait of an older Black woman captured by photographer Rafael Pavarotti for H&M's H&M&RIO project. The subject wears a pleated burnt-orange draped top complemented by an oversized amber beaded necklace and ornate gold drop earrings. With voluminous dark textured hair framing her face, she offers a warm smile against a clean white seamless studio background.
Style
Vertical, Commercial, Warm, Polished
Techniques
Soft Light
Industries
High Street Fashion
Color
Burnt Orange (60%)
Jet Black (30%)
Background
White Seamless
Context
Advertising Campaign
