Brand
ProjectOlá, Brasil.

Rita Carreira, Model,
Associated creatives
Tags
Description
Model Rita Carreira poses with her hands on her hips and laughs expressively with eyes closed against a neutral studio backdrop. She wears a fitted black long-sleeve dress with a draped, off-the-shoulder neckline, paired with bold black curved statement earrings. Her hair is slicked neatly back into an updo, complemented by radiant makeup and a rich berry lip color. Clean studio lighting illuminates the upper-body framing, highlighting the clean silhouette and joyful energy of the H&M Olá, Brasil campaign.
Style
Vertical, Commercial, playful, Clean
Techniques
Soft Light
Industries
High Street Fashion
Color
Jet Black (100%)
Background
White Seamless
Context
Advertising Campaign