H&M "Notes on Being" Spring 2025 Ad Campaign 2025

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This fashion campaign image for H&M's Notes on Being Spring 2025 collection features two models photographed by Sam Rock against a clean white seamless background. The model on the left wears a structured sage green double-breasted suit jacket and matching trousers while holding a pink clutch bag. The model on the right wears an oversized pink blazer over a light top and shorts, with their hand resting gently near the collar. The studio lighting is bright and even, highlighting the soft pastel tones of the garments and the clean minimalist composition of the shoot.