Brand
ProjectMen's Swim Shop

Martina Senke, Hair Stylist,
Associated creatives
Tags
Description
A studio portrait for H&M's Men's Swim Shop campaign photographed by Thomas Cooksey, featuring hair styling by Martina Senke. Model Joshua Seth poses shirtless wearing purple and black leopard print swim shorts with an elasticated white drawstring waist against a seamless white backdrop. The composition features high-key lighting that emphasizes the athletic silhouette with defined rim light contours.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
High-key
Industries
Swimwear
Color
Violet (50%)
Jet Black (40%)
Background
White Seamless
Context
Advertising Campaign
