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  • ·Joshua Seth in H&M Men's Swim Shop Campaign
Brand
H&M
ProjectMen's Swim Shop
Shirtless man wearing black sunglasses and black swim trunks standing with hands in pockets against a bright white background.

H&M Men's Swim Shop 2024

Associated creatives

Thomas Cooksey
Thomas CookseyPhotographer
Martina Senke
Martina SenkeHair Stylist
Joshua Seth
Joshua SethModel

Tags

joshua sethblack swim shortsblack swim trunksswim shortsswim trunksblack sunglassessunglassesshirtless black manshirtless manblack man

Description

A studio portrait of model Joshua Seth for H&M's Men's Swim Shop campaign, photographed by Thomas Cooksey with hair styling by Martina Senke. The shirtless model poses facing forward with his hands in the pockets of black swim shorts while wearing thick black rectangular sunglasses. Strong rim lighting silhouettes his upper body against a solid, bright white seamless background.

Style

Vertical, Commercial, Minimalist

Industries

Swimwear

Color

Jet Black (50%)

Background

White Seamless, Residential Building

Context

Advertising Campaign