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Brand
H&M
ProjectMen's Swim Shop
Model wearing a ribbed white t-shirt and dark shorts against a bright white background for H&M Men's Swim Shop

H&M Men's Swim Shop 2024

Associated creatives

Thomas Cooksey
Thomas CookseyPhotographer
Martina Senke
Martina SenkeHair Stylist
Joshua Seth
Joshua SethModel

Tags

man wearing ribbed white t shirtribbed white t shirtwhite t shirtt shirtdark swim shortsswim shortsshortsmodel posing

Description

This fashion campaign image for the H&M Men's Swim Shop project was photographed by Thomas Cooksey, with hair styling by Martina Senke. Model Joshua Seth poses against a clean white backdrop, wearing a short-sleeved ribbed white t-shirt and dark swim shorts. The composition is captured with a low-angle perspective, emphasizing the clean silhouette and minimalist styling. The studio lighting provides sharp contrast against the plain background.