H&M Mens Lookbook 2025

About

This menswear editorial image for the H&M Mens Lookbook features a split composition with a male model standing on the left and a styled clothing flat lay on the right. The male model is wearing a dark black quarter-zip sweater layered over a striped collared shirt against a clean white background. To the right, folded garments including a black sweater and striped shirt are arranged beneath a single black leather dress shoe with a buckle closure. The lighting is soft and even, highlighting the textures of the apparel and the polished surface of the shoe. The minimal studio setup emphasizes the contemporary menswear styling.