Brand
ProjectMens F/W 2025

Sadiq Desh, Model,
Associated creatives
Tags
Description
This portrait from the H&M Mens F/W 2025 project features model Sadiq Desh outdoors in natural light. He wears a beige jacket with a dark contrast collar over a white tank top, accessorized with a delicate silver chain necklace and a small nose stud. The composition is a vertical crop with a soft, out-of-focus background of greenery and architecture. Valentin Hennequin photographed the campaign, with creative direction by Marcus Söder and hair styling by Matt Mulhall.
Style
Editorial, Vertical, Clean
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Camel (60%)
Pure White (30%)
Jet Black (10%)
Background
Park
Context
Advertising Campaign, Lookbook

