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Brand
H&M
ProjectH&M March 24 Drop
Model Elisa Nijman in a white ribbed racerback tank top with a blonde bob haircut against a neutral backdrop.

H&M H&M March 24 Drop 2024

Associated creatives

Alejandro Sonoro
Alejandro SonoroPhotographer
Erika Svedjevik
Erika SvedjevikHair Stylist
Anya de Tobon
Anya de TobonMakeup Artist
Elisa Nijman
Elisa NijmanModel

Tags

elisa nijmanwhite ribbed tank topribbed tank topwhite tank topracerback tank topknit tank topwoman in white tank topwoman with blonde bobblonde bob haircutblonde bobwoman looking at camera

Description

Model Elisa Nijman poses in a close-up studio portrait for the H&M March 24 Drop, captured by photographer Alejandro Sonoro. She wears an off-white ribbed knit racerback tank top, complemented by a blunt-cut blonde bob styled by Erika Svedjevik and minimal, freckled makeup by Anya de Tobon. The shot features soft, diffused lighting against a warm neutral studio backdrop, emphasizing clean lines and subtle textile textures.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

Soft Light

Industries

High Street Fashion

Color

Off-White (60%)
Butter (20%)

Background

Coloured Seamless

Context

Lookbook