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Close-up portrait of a model wearing a wide-brimmed black hat with patterned band and dark jacket.

H&M H&M x Lorena Saravia Collection 2025

About

This close-up portrait features a model wearing a wide-brimmed black hat adorned with a patterned band, paired with dark outerwear over a white layer. The lighting is soft and warm, highlighting the facial features and textured fabric of the hat band. The composition focuses intimately on the subject against a neutral, softly lit background. Designed by Lorena Saravia with creative direction by Ann-Sofie Johansson for H&M, the image captures a polished, editorial aesthetic.

Brand

H&M

Project

H&M H&M x Lorena Saravia Collection 2025

Keywords

model in black hatblack hatwoman in black hatpatterned headbanddark jacketwhite shirt

Credits

Lorena Saravia
Designer
Ann-Sofie Johansson
Creative Director

Styles

EditorialHorizontalWarm

Techniques

Soft Light

Industries

High Street Fashion

Context

Advertising Campaign
Lookbook
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