Brand
ProjectH&M Lookbook 2025 Collection

H&M H&M Lookbook 2025 Collection 2025
Associated creatives
Tags
Description
This studio photograph features model Ruben Moreira captured from behind in a clean menswear portrait for the H&M Lookbook 2025 collection. The subject wears a fitted black tank top and loose dark blue trousers, standing barefoot against a seamless neutral white backdrop. Soft, even lighting defines the form without harsh shadows, emphasizing clean lines and casual styling. The shot was photographed by Daniyel Lowden with a minimalist commercial aesthetic.
Style
Lifestyle, Vertical, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Jet Black (50%)
Navy (50%)
Background
White Seamless
Context
Lookbook
