Brand
ProjectHoliday drop

H&M Holiday drop 2024
Associated creatives
Tags
Description
Model Maryna Polkanova poses for the H&M Holiday drop campaign, captured in a clean studio setting. She wears a dark sequined top with a textured finish, paired with a prominent black leather handbag featuring a buckled strap held in her foreground. Her blonde hair falls loosely around her face, styled with soft bangs. The lighting is bright and diffuse, creating a modern, minimalist aesthetic. Photography by Alberto Polo Iañez, with hair styling by Joe Yves and makeup by Anya de Tobon.