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  • ·HM Holiday 2023 black and white fashion campaign portrait
Brand
H&M
ProjectH&M Holiday 2023
Black and white portrait of a smiling Black woman wearing sparkly clothing and long earrings while a man embraces her from behind.

Paul Bellaart, Photographer,

Associated creatives

Paul Bellaart
Paul BellaartPhotographer
Chris Völkers
Chris VölkersMakeup Artist
Nelson Gariba
Nelson GaribaModel

Tags

two people smilingtwo peopleblack woman and manblack woman smilingblack man embracing womansparkly dresslong drop earrings

Description

This black and white portrait for the H&M Holiday 2023 campaign features two smiling models captured in a close studio embrace. The female model wears a long-sleeved sequined garment paired with ornate, cascading drop earrings, while her hair is styled in a tall updo. The male model wraps his arms around her from behind, posing with a warm expression. Photographed by Paul Bellaart with makeup by Chris Völkers, the image utilizes soft studio lighting against a dark grey seamless backdrop to highlight the textures of the apparel and the subjects' features.

Style

Editorial, Vertical, Monochrome, Clean

Industries

Luxury Fashion Houses

Color

Jet Black (100%)

Background

Grey Seamless

Context

Advertising Campaign