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Black and white portrait of a woman wearing an oversized t-shirt, mini skirt, and layered necklaces against a plain background

H&M H&M 'Dreamscape' S/S 2025 Campaign 2025

About

This black and white portrait from the H&M Dreamscape S/S 2025 campaign features a model styled in a casual oversized t-shirt and short skirt, accessorized with layered pendant necklaces and prominent bangles. Photographed by Sam Rock with styling by Kate Phelan, the monochrome composition focuses on texture and form against a neutral studio backdrop. The directional lighting highlights the garments and accessories, creating a clean, modern aesthetic.

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Background

White Seamless

Context

Advertising Campaign