Brand
ProjectHey Bro, Sick Bag

GQ Magazine U.S. Hey Bro, Sick Bag 2026
Associated creatives
Tags
Description
This fashion editorial image captures a young blond man riding a blue share bicycle through city streets, captured from a low angle behind him as he looks back over his shoulder. He wears large silver over-ear headphones, a vibrant color-blocked sweatshirt in purple, orange, and olive, black trousers, and patterned socks. A large brown leather duffel bag is slung over his shoulder, while a plaid scarf streams dynamically behind him in the wind. The scene is shot in natural daylight with tall urban buildings flanking the street in the background.

