Brand
ProjectHermès Watches Spring 2024

Abby Adler,
Associated creatives
Tags
Description
This striking commercial portrait for the Hermes Watches Spring 2024 campaign features a minimalist luxury watch worn on the wrist of a mostly silhouetted subject. The timepiece displays a clean white dial paired with a vibrant orange strap, creating a bold focal point against the deep dark clothing and the warm terracotta background. Directional lighting catches the metallic bezel of the watch and the detailed texture of the patterned dark sleeve. Photographed by Jacob Klein and Nathan Cowen, the image employs a dramatic high-contrast lighting style and a polished studio aesthetic to highlight the precision design of the timepiece.
Style
Vertical, Commercial, Warm
Techniques
Low-key / chiaroscuro
Industries
Bags & Accessories
Color
Burnt Orange (50%)
Jet Black (50%)
Background
Solid Colour
Context
Advertising Campaign



