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Surreal fashion campaign image featuring a large person lying down and a small woman jumping through a red hoop with a wooden rocking horse.

Hermes Hermes S/S 25 Campaign 2025

Associated creatives

Tags

Description

This creative campaign image for the Hermes S/S 25 collection features a surreal composition playing with scale against an expansive sky backdrop. On the right, a person rests horizontally in the foreground wearing a textured knit sweater and a dark wrist watch. In the midground, a small-scale model wearing a vibrant red jumpsuit leaps energetically through a red hula hoop, accompanied by a large wooden rocking horse on the left. The scene is illuminated by soft natural daylight under a partly cloudy sky, creating a dreamlike and imaginative atmosphere captured by photographer Nathaniel Goldberg.

Style

Documentary, Horizontal, Surreal, Warm

Techniques

Natural light, VFX / visual effects

Industries

Luxury Fashion Houses

Color

Crimson (50%)
Cream (50%)

Background

Clear Sky

Context

Advertising Campaign