Brand
ProjectHelmut Lang Resort 25

Helmut Lang Helmut Lang Resort 25 2024
Associated creatives
Tags
Description
A portrait of a male model standing outdoors on a paved pathway during the Helmut Lang Resort 25 campaign. The subject wears an oversized grey blazer layered over a dark shirt and matching dark trousers. Natural dappled sunlight filters through the overhead canopy of mature trees lining the path. Captured by photographer Philipp Paulus with styling by Jason Rider, the image presents a moody yet understated contemporary menswear aesthetic.
Style
Editorial, Lifestyle, Vertical, Moody
Techniques
Analogue / film, Natural light
Industries
Menswear
Color
Medium Grey (50%)
Jet Black (50%)
Background
Park
Context
Advertising Campaign, Lookbook


